Point Load MediaPoint Load Media
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A media company for the trades

The full weight of our attention on the trades.

We build a YouTube channel and podcast that people in the trades actually watch — and we produce that same calibre of video, photo and audio for the businesses that serve them.

Work with us →Watch the show
YouTube/Podcast/Video Production/Photography
On the tools, on camera
On the tools, on camera
Real sites · Real trades
↓ Max Load
01Who We Are

A point load is a force concentrated at a single spot. That's how we cover the trades.

We don't spread thin. Point Load Media puts the full weight of its attention on one trade, one tool, one crew, one story at a time — and turns it into content people actually finish watching.

Based in Hamilton, Ontario, we run our own channels and produce for the tool brands, suppliers, and contractors who want the same honest, well-made coverage — without the corporate gloss.

Two sides, one team
A/The Audience

Our YouTube channel and podcast — built for the people doing the work.

B/The Studio

Production services for brands and businesses in the trades world.

02Our Shows

Two properties. One point of view.

Point Load Media on YouTube▶ YouTube
Point Load Media

Tool reviews, jobsite walkthroughs and no-BS breakdowns of what actually holds up. New builds every week.

Trade Life by Point Load Media podcast▶ Spotify
The Point Load Pod

Long-form conversations with tradespeople, shop owners and suppliers about the work, the wages and the wins. Weekly.

300
YouTube Subscribers
500
Podcast Downloads
5K+
Video Views
40+
Trades Covered

Combined reach across YouTube, podcast & social — updated quarterly

03What We Make

Production built the way we build our own shows.

Full-service or à la carte. Same crew that runs Point Load Media — pointed at your brand.

S/01Camera
Video Production

Jobsite shoots, brand films, tool features and social cut-downs — shot and edited end to end.

Brand FilmsSocial CutsTool Features
S/02Stills
Photography

Crews, products and sites shot in the same honest style as our own coverage.

ProductOn-SiteHeadshots
S/03Audio
Podcast Production

From format and booking to recording, edit and publishing — we run the whole pipeline.

RecordingEditingDistribution
S/04Channel
YouTube Management

Strategy, thumbnails, titles and upload cadence to grow a channel that actually converts.

StrategyThumbnailsGrowth
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04Who We Work With
LePage
Maibec
Atlantic Safety Wear
Snickers Workwear
Festool
Trades & brands we cover
ElectricalPlumbingHVACCarpentryWeldingConcreteRoofingLandscapingTool BrandsSuppliersContractorsDistributors
Work with us →
Start a project

Tell us what you're
building.

Give us the basics and we'll get back to you within two business days with next steps.

* Required
05How We Work

Four steps forward, zero steps back.

01
Discovery

We learn your trade, your audience and what a win looks like for you.

02
Plan

A tight brief and shoot plan — scope, locations, deliverables, dates.

03
Produce

We show up, shoot clean and keep the crew moving on your schedule.

04
Deliver

Edited, colour-graded, captioned and ready to publish everywhere.

Book a discovery call →
07Let's Talk

Got a story or a
project? Bring it to us.

Tell us about the show you want built or the work you need shot. We'll come back within two business days.

Book a discovery call →lisa.holmes@pointloadmedia.com
Point Load Media — Studio 4
Hamilton, Ontario · @pointloadmedia
The Team
Ian MacFayden
Ian MacFayden
Founder / Host
IG ↗
Lisa Marie Holmes
Lisa Marie Holmes
Founder / Producer
IG ↗
Mike Holmes Jr.
Mike Holmes Jr.
Founder / Director
IG ↗
PLM
Content for the trades — Hamilton, ON
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